The best times to post on TikTok on Thursday are 9 a.m., 12 p.m., and 7 p.m. If you post video content on TikTok during these times, you can catch people on the platform before work or school and then right before bed. The best time to post on TikTok on Wednesday is at 7 a.m., 8 a.m., or 11 p.m. This suggests people are checking social media platforms in the early morning, when they wake up in the middle of the night, and right before bed. The best time to post on TikTok on Tuesday is at 2 a.m., 4 a.m., and 9 p.m. This suggests people are looking at TikTok videos before school or work, before lunch, and right before bed. The best time to post on TikTok on Monday is at 6 a.m., 10 a.m., or 10 p.m. Below, take a look at the best times to post on TikTok, broken out by day. To determine the best times to post listed above, Influencer Marketing Hub analyzed more than 100,000 TikTok posts and looked for engagement trends. These are additional high-engagement times to post content on the platform: Best times to post on TikTok in 2023 (in EST)Īccording to a study by Influencer Marketing Hub, the best time to post on TikTok overall is on Tuesday at 9 a.m., Thursday at 12 a.m., and Friday at 5 a.m. We’ll also walk through how to analyze your own TikTok data to discover the optimal posting schedule for your target audience. Luckily, data can help make sense of this, so you can reach the right audience at the right time.īelow, learn the best times to post for each day of the week. Aside from figuring out the best type of content to post, you’ll also need to find the best time to post on TikTok to maximize engagement. Creating a TikTok strategy for a brand takes legwork.
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